Case Study · Oral Care · Sustainable
Minty
Disrupting the toothpaste industry with a sleek, sustainable, functional design. We optimised the dispenser and scaled ethical production.
Disrupting the toothpaste industry with a sleek, sustainable, functional design. We optimised the dispenser and scaled ethical production.
Sourci partnered with Minty to take the product from idea to market, owning the messy middle of design, sourcing, manufacturing, quality and logistics so the founders could focus on building their brand.
Our product and industrial design team refined the concept into a manufacturable, market-ready product, balancing function, aesthetics and cost.
We matched the brand with the right factory from our global network, negotiated pricing and managed production end-to-end.
Samples, testing and on-the-ground inspections across our offices ensured every unit met spec and the relevant standards.
Freight, documentation, customs and delivery handled, so stock landed ready for a multi-channel launch.
A sustainable oral-care product with an optimised dispenser and an ethical, scalable supply chain.